Accelerated Mobile Pages (AMP) is a technology that renders streamlined HTML and lightweight CSS to web pages in order to load fast. Tese pages were designed to load and render much faster than your average web page. By using Accelerated Mobile Pages (AMP), you can strip many of the more robust features that a normal web page features for the purpose of giving the end-user a better experience. Follow the AMP section of our blog and please let us know if you have any questions. We would love to help educate you on the features and technology that AMP offers.